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When Covid-19 first arrived in the United States, small business owners were hit hard. Two of them were Artem Koker and Nathan Cushing, co-founders of Arazo Media. After losing over 90% of their business in a matter of months, Koker and Cushing decided to pivot instead of losing hope. Where there is chaos, there is opportunity; for their small team, that opportunity was to document the pandemic that has swept the world and rapidly changed so many aspects of it. Without a real budget, they knew taking on a full documentary would prove to be extremely difficult, but innovation and perseverance saved the day and they managed to complete “Affected: The Story of US.”
Koker and Cushing began by working backwards. The goal would be to shoot a documentary that would be evergreen; something that people can not only enjoy now but also five to 10 years from now. Since the facts...
Koker and Cushing began by working backwards. The goal would be to shoot a documentary that would be evergreen; something that people can not only enjoy now but also five to 10 years from now. Since the facts...
- 12/2/2020
- by Jade Tartaruga
- The Wrap
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